http://www.gksmarketing.com Gelbart Kahana's Global Marketing Services Sun, 27 Jun 2010 18:23:38 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://www.gksmarketing.com/2007/08/some-cool-tools-to-measure-your-positioning-power.html http://www.gksmarketing.com/2007/08/some-cool-tools-to-measure-your-positioning-power.html#comments Sun, 26 Aug 2007 13:13:00 +0000 Nancy Shapira http://www.gksmarketing.com/2007/08/some-cool-tools-to-measure-your-positioning-power.html I found a neat website: www.marketingnpv.com that focuses on the financial return from marketing process. It offers articles and practical tools, with tutorials to help measure your ROI on your marketing efforts such as : Perceptual Mapping, Bass Diffusion Tools, Markov Chains, Decision Trees, Simulation Tools and Competitive Radar Tools. You do have to register to get access but it is free. Check it out.

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